+ a shop of nordic style furnitures and objects for your home, and body care products +
+ a team of girl designers +
+ a small coworking +
+ creative workshops, with a hand made inspiration +
Minoop is based on a simple but refined idea: create a beautiful place where you can feel home. Few elements, chosen carefully. An iconic logo, that can be easily adapted to many different declinations. The original team was composed by 3 girls with different design skills, represented by 3 triangles faced down: the feminine symbol. The circle is the primordial symbol of harmony and recalls the shape of our home, the Earth. By working on these 3 shapes, a cat face came out of the blue . Cats are the perfect domestic pets and, according to some theories, they balance the house energy by absorbing the negative ones. Also, the Italian standard name for a cat is Minù, which sounds very similar to Minoop, making the brand stronger and easier to remember.